Finding the fast lane for growth.We looked under Carpay’s hood to see how their specialty software could reach more BHPH (buy-here-pay-here) dealerships. While their audience may be technology-averse, wary and difficult to reach, we helped them tune up positioning across their website, emails, paid campaigns and more to find (and convert) more qualified prospects.
77%qualified leads delivered
20%conversion to qualified opportunity
“Rocket Fuel has been helpful for us in that they’ve been able to supplement our marketing team in areas where we’re understaffed or under-experienced. They got to know our customers, our team, our culture, and our needs, and then fit themselves in to help us find more users.”
Brandon Cavalier, CEO, Carpay